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Channel: Corporate Strategy – Duncan Bucknell
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Relative versus Absolute Advantages and How Small Wins

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Overestimate Competitors (No. 19 in our list of IP mistakes)

Another IP strategy mistake is to overestimate competitors.  This mistake is not as rich in case examples as underestimating competitors because it tends to drive inaction.  We can see cases where it...

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Call for contributors IPStrategy[dot]com

A month ago we launched ipstrategy.com – the free online IP Strategy journal. The idea is simple – to provide quality thinking on IP Strategy across the globe from a wide variety of viewpoints – all in...

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New book coming soon – 50 Intellectual Property Mistakes and how to fix them

We’re putting together the final touches on our latest book: ’50 Intellectual Property Mistakes and how to fix them’. We’ve taken the now-famous ’33 make that 43 IP Mistakes’ post, added a few, worked...

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Where Manufacturing Goes So Follows Innovation

A trend of industry over the last several decades has been to decouple innovation from manufacturing and move manufacturing to regions of the world that have lower labor costs.  While this trend has...

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IP Strategy – what has changed, what is changing?

I’m speaking at an upcoming symposium in Melbourne, Australia on 10 October. My co-speaker for the symposium is Helen Mutimer, Director of IP at CSL. Places are limited, so book now if you want to come...

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IP Strategy changing focus

There was a great discussion at the symposium yesterday on ‘IP Strategy, what has changed, what is changing?’ Here are my slides – I look forward to your comments too. IP Strategy – what has changed,...

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50 intellectual property mistakes and how to avoid them

The team at Think IP Strategy created their list of top IP mistakes.   We’ve listed them here for you and we’ll give you a more detailed post on each and everyone. What would you add?  We’ll happily do...

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Profiting from competitors

“…fools are able to ruin a friendship but wise people know how to profit even from enmities.” (Plutarch 46-120AD) You can do business so as to avoid bumping into other companies, or you can focus on...

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Careful where you aim

There’s a lot of lip service given these days to ‘aligning IP with business goals’.  Most times there’s no indication at all about how to do that or any of the practicalities. One practical matter that...

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Patenting patent processes

How do you protect your IP Processes?  More importantly, have you ever done a freedom to operate clearance on them? To kick off this short series of posts, here are a few insights on some of the top...

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Plans

Everyone has plans.  Those who excel at implementing ‘the plan’ are usually operating on old information. If you have up to date information and high quality analysis you can make your çompetitor’s...

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Culture eats strategy for breakfast

It’s been widely said (and attributed to Peter Drucker), that culture eats strategy for breakfast. Whilst Mark Fields made that particular phrase popular, Drucker definitely made it clear that culture...

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M&A

Mergers and Acquisitions are a key source of strategic value in business. You can make an enormous contribution to M&A.  Its a simple thing to set up a scan for valuable technology and IP using...

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